Unravel the concept of the 4C Framework in business and marketing, its components and practical application in various domains such as social media and sales.
What is the 4 C framework?
The 4C Framework is composed of four elements: Customer, Competition, Cost, and Capabilities. The structure is useful to get a better understanding of the client and important during your case interview.
What are the 4Ps and 4 C’s of marketing?
The 4Ps of product, price, place, and promotion refer to the products your company is offering and how to get them into the hands of the consumer. The 4Cs refer to stakeholders, costs, communication, and distribution channels which are all different aspects of how your company functions.
What is 4C social media marketing?
The Four Cs of Social Media Marketing: Content, Connection, Communications, and Community.
What is the 4C selling process?
The 4C marketing model was first proposed by Bob Lauterborn in an article published in Advertising Age in 1990. He saw it as a possible effective alternative. The following is a brief breakdown of the 4C marketing model, which consists of consumer, cost, convenience, and communication.